Amazon — Prime Video — Product Case Questions

Role context: Data Scientist, Prime Video Personalization & Discovery · Est. study time: 40 min · 4 questions

How these map to the role

These are streaming cases: an ambiguous question you frame into metrics and a measurement, and a recommendation you defend. The recurring instinct: push past clicks and raw hours to qualified, satisfying engagement and Prime retention, and connect personalization to the multi-model business.

Each answer is a coaching walkthrough: a Sample answer (clarify → approach → a simulated back-and-forth → a clear call), then a Deep dive with illustrative example, then a Grading rubric.

Questions (4)

Streaming engagement dropped — what happened?Diagnose a problemMediumDefine success for a new discovery feature (AI Topics)Measure successHardShould you push more viewers to the ad-supported tier?Launch or notHardDid the big sports deal actually pay off?Measure impactHard