Is DashPass working — and should you change it?
Measure successHardProblem. Leadership asks whether DashPass (the subscription that waives fees) is working, and whether to change its price or benefits. How do you measure success and decide?
Before you reveal: say your answer out loud, as if you were in the real interview — get your reasoning across clearly first. There is no single correct answer: reading what the interviewer is really after and defending your own thinking is what makes an answer strong.
Interview tips
Strong-answer signal: isolating DashPass's causal effect from self-selection, and modeling incremental frequency net of cannibalized fees. Common trap: declaring DashPass a success from the member-vs-non-member gap, ignoring self-selection and cannibalization.