The share of bookings from known travelers fell 3 points in two weeks. Why?

Diagnose a problemMedium

Problem. The share of consumer bookings tied to a recognized, consented traveler profile fell from 60% to 57% over the last two weeks. The VP of the platform wants to know why, and whether the platform is broken.

Before you reveal: say your answer out loud, as if you were in the real interview — get your reasoning across clearly first. There is no single correct answer: reading what the interviewer is really after and defending your own thinking is what makes an answer strong.