Did the feed create that GMV, or find it?

Measure impactHard

Problem. 65% of GMV comes from feeds. Leadership reads that as "the feed generates two thirds of our revenue" and wants to double the team. Is that the right read?

Before you reveal: say your answer out loud, as if you were in the real interview — get your reasoning across clearly first. There is no single correct answer: reading what the interviewer is really after and defending your own thinking is what makes an answer strong.