Define success for a new crossover event

Measure successMedium

Problem. TFT is launching a themed crossover event (limited-time cosmetics, an event pass, and event gameplay). A PM asks you to define what success looks like and how you would measure it.

Before you reveal: say your answer out loud, as if you were in the real interview — get your reasoning across clearly first. There is no single correct answer: reading what the interviewer is really after and defending your own thinking is what makes an answer strong.