Payer conversion fell after the store redesign

Diagnose a problemMedium

Problem. The team shipped a TFT store/shop redesign. Two weeks later, payer-conversion rate (share of active players who make any purchase) is down noticeably, though total bookings look flat. Diagnose it.

Before you reveal: say your answer out loud, as if you were in the real interview — get your reasoning across clearly first. There is no single correct answer: reading what the interviewer is really after and defending your own thinking is what makes an answer strong.

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